12 september 2023
Dutch (Demissionary) Prime Minister Mark Rutte leads Trade Mission to India and invites Indian Technology Companies to apply for The Hague's Digital Soft Landing Program
The Hague (the Netherlands) / Bangalore (India) — Dutch (Demissionary) Prime Minister Mark Rutte is on a trade mission in India. The goal is bolstering economic ties for both countries for the domains of Key Enabling Technologies (KETs), Medical Technologies and Sustainable Food Systems. As part of the KET track, The Hague & Partners is launching a unique initiative called Digital Softlanding Program Cyber Security between the Netherlands and India. The aim of this program is to help India’s top 10 Cyber Security companies with their European expansion via the Netherlands. During the trade reception in Bangalore on 11th of September, Demissionary Prime Minister Mark Rutte inaugurated the program and made a call to action for India’s best Cyber Security companies to apply.
The Digital Softlanding Program on Cyber Security is a uniquely founded program to guide India’s 10 best cyber security companies as they expand into Europe. The Program is a government-sponsored initiative with the aim of helping innovative cyber security companies validate their entry strategy for the European market through a structured 4-step digital process before their physical expansion. This initiative is executed by a consortium of public and private partners consisting of: The Hague & Partners, Netherlands Foreign Investment Agency, InnovationQuarter, Municipality of The Hague, Security Delta (HSD) and Dutch Basecamp.
"Specializing in enabling international companies to flourish within the dynamic Greater Rotterdam-The Hague region, our steadfast support guarantees a smooth and prosperous entry into this innovation-rich hub, fortified by a formidable cybersecurity ecosystem." Chris van Voorden, Director of Foreign Investment of InnovationQuarter.
Anesh Kisoen of The Hague & Partners is leading the Digital Softlanding Program and responsible for Technology companies that want to expand their presence to the European market.
‘’Cyber Security is an important topic on the bilateral relationship between India and The Netherlands. As The Hague, the Cyber Security Centre of Europe, we can encourage the exchange of innovation between both countries and contribute to securing a safe digital environment by initiating this Digital Softlanding Program on Cyber Security.’’
About the Trade Mission
The trade mission, scheduled to take place from 10 till 14 September 2023 and will start in Bangalore. It will be leaded by Ingrid Thijssen, president of VNO-NCW and Demissionary Prime Minister Mark Rutte.
How to participate for Indian Technology Companies?
In case Indian Cyber Security companies want to apply for the Digital Softlanding Program on Cyber Security please go to: https://thehague.com/businessagency/digital-softlanding-program-cyber-security
The Hague, the Cyber Security Centre of Europe
The Netherlands is currently the highest ranked EU country on the most powerful countries in Cyberspace ranking of secureworld.io, and ranks fifth globally. In response to ongoing digitisation, combined with increasing cyber threats, the Netherlands continues to strengthen its cybersecurity ecosystem which is centred around cluster organisation Security Delta (HSD), headquartered in The Hague. The Hague is the international City of Peace, Justice and Security. A city where organisations like Europol, European Cybercrime Centre, NATO Communications and Information Agency, and over 275 companies and other organisations are working on a better and safer (digital) world. HSD Campus in The Hague is the centrepoint of this ecosystem.
For more background information about The Hague and the Digital Soft Landing Program go to: https://storiesofpurpose.thehague.com/security/trade-mission-india-digital-soft-landing-program-hague