Hilde Gloudemans is the new Head of Marketing & Customer Care

The Management Team of The Hague & Partners will be strengthened as of 1 February 2026 by the appointment of Hilde Gloudemans. She succeeds Sander Hanenberg. Gloudemans has been working at TH&P for more than eight years and in recent years, as Team Leader, was responsible for all Marketing & Communications (B2C). Prior to that, she worked for over ten years at PostNL, where she gained broad experience in marketing communications.

Hilde Gloudemans: “I am very much looking forward to this wonderful new challenge and to working together with all colleagues at the Marketing Bureau, our partners in the city, and of course the Municipality of The Hague.”

Marco Esser, Director of The Hague & Partners: “We are very pleased that we can now fill the vacancy for Head of Marketing & Customer Care with someone who has not only proven herself in the marketing profession, but who has also performed excellently in recent years as Team Manager at TH&P. Hilde is therefore very familiar with our organisation and our partners in the city. This gives us great confidence as we look ahead to her taking on this role.”